Inspiring Ideas, Driving Success

Strategic Consulting
for Leaders Who Build.

MFR Strategies partners with organizations to develop winning strategies, strengthen teams, and deliver the clarity that drives lasting success.

Meet Matt Riley Our Services

What We Do

Comprehensive consulting services tailored to help your organization grow, lead, and succeed.

Strategic Planning

From vision to execution — we help leaders clarify priorities, align stakeholders, and build roadmaps that deliver measurable results.

Organizational Development

We design systems, structures, and cultures that scale — building organizations that are resilient, efficient, and aligned around shared goals.

Strategic Facilitation

High-stakes workshops, offsites, and planning sessions expertly facilitated — creating the space for your team to do their best thinking together.

Graphic Design

Professional visual communication — from brand identities to presentation decks — designed to represent your organization with polish and purpose.

Path to Leadership

Coaching and development programs that accelerate emerging leaders — building the mindset, skills, and habits that sustain high performance.

Advanced Spreadsheet Development

Complex, custom-built spreadsheet solutions — dashboards, models, and automation tools that turn your data into actionable insight.

About MFR Strategies

20+ Years in the Room Where It Happens

Founded by Matt Riley, MFR Strategies brings executive-level experience from food service operations and a proven track record of organizational transformation. Based in Fishers, Indiana.

Read Matt's Story
20+
Years Experience
VP
Executive Level
iOS
App Developer
CFA
Industry Expert

Ready to Build Something Great?

Whether you need a strategic partner, a facilitator, or a technology solution — MFR Strategies is here to help you move forward with confidence.

Get In Touch

Who Are We

The story behind MFR Strategies

MR

Matt Riley

Founder & Principal Consultant

📍 Fishers, Indiana

A Career Built on Leading from the Front

Matt Riley is a seasoned food service executive and strategic consultant with over 20 years of experience driving organizational performance, developing leaders, and engineering sustainable growth.

Matt has spent the majority of his career inside Chick-fil-A, rising to Vice President of Enterprise Solutions at the Noblesville, Indiana location and overseeing multi-location operations. He brings a rare combination of frontline operational credibility and boardroom-level strategic thinking.

In addition to his consulting practice, Matt is an independent iOS developer operating under MFR Strategies. He built Vantage Audit — a restaurant assessment app for QSR operators — and the Coop Apps platform, a suite of tools purpose-built for independent restaurant operators. His philosophy: the best solutions come from people who have actually done the work.

Matt lives in Fishers, Indiana with his wife Stacey and their three children. He is known for his direct communication style, his deep commitment to developing others, and his belief that the right strategy, built on the right culture, can transform any organization.

20+
Years in Food Service
VP
Enterprise Solutions, CFA
iOS
Independent Developer

Our Approach

MFR Strategies is built on a simple belief: real results come from honest partnership, proven frameworks, and leaders who are willing to do the hard work.

Clarity First

Before any strategy, we work to create shared clarity — on goals, constraints, and what success truly looks like for your organization.

People-Centered

We believe every great strategy is ultimately a people strategy. Our work centers on building the human capacity that sustains long-term success.

Proven Methods

Our frameworks aren't theory — they come from decades of hands-on leadership in one of the most operationally demanding industries in the world.

Let's Start a Conversation

Reach out to discuss how MFR Strategies can help your organization move forward.

Email
matt@mfrstrategies.com
Location
Fishers, Indiana
LinkedIn

Our Clients

Organizations we've been privileged to serve

MFR Strategies has partnered with a diverse range of organizations across the food service, retail, and cooperative sectors. Each engagement brings a commitment to delivering real, lasting impact.

🍗

Chick-fil-A — Noblesville

Multi-location enterprise solutions, VP-level leadership & operational strategy

🏪

Food Service Operators

Strategic planning, organizational development & leadership coaching engagements

📊

Retail & QSR Organizations

Process improvement, facilitation, and advanced analytics solutions

🤝

Independent Restaurant Operators

HR, operations, and technology solutions via the Coop Apps platform

🎯

Leadership Teams

Path to Leadership programs, team building workshops & executive facilitation

📱

App Development Clients

Custom iOS solutions for food service auditing and multi-location operations

Interested in Working Together?

MFR Strategies works best with organizations ready to invest in meaningful, lasting change.

Get in Touch

App Development

Purpose-built iOS tools for independent restaurant operators

Built by an Operator, for Operators

Matt Riley develops iOS applications under MFR Strategies, building software that solves real problems from 20+ years inside food service operations.

VA
Vantage Audit
Available on iOS

Vantage Audit

A powerful, flexible auditing tool built specifically for food service operations. Stop fighting your audit tool and start getting real insight from it — Vantage puts customizable checklists, scoring, and reporting in your team leaders' hands, right on iPhone or iPad.

All assessment data stays on-device. No accounts required, no data sent to external servers.

  • Customizable Checklists
  • Scoring & Reporting
  • Photo Documentation
  • PDF Export
  • Offline Capable
  • On-Device Storage
CA
Coop Apps
Web Platform

Coop Apps — HR, Operations & More

Coop Apps is a growing suite of software for independent restaurant operators — covering HR, maintenance, catering, and marketing. Apps share your organization's data, so you're never re-entering employees or locations across tools. Access is permission-based: operators, managers, and team members each see what's relevant to their role.

HR Coop is available now. It covers the full employee lifecycle — discipline tracking with timestamped records, attendance documentation, time-off management, meeting notes, org-wide goals, jobs & recruiting, and time punches with payroll export.

Coop Maintenance is also available now. Keep your locations running smoothly with work order tracking, equipment logs, vendor management, and preventive maintenance scheduling — all in one place.

  • HR Coop
  • Coop Maintenance
  • Discipline Pipeline
  • Time-Off Management
  • Work Orders
  • Equipment Logs
  • Jobs & Recruiting
  • Permission-Based Access

Coming soon: Coop Catering and Coop Marketing.

Visit mycoopapps.com

Need a Custom Solution?

If you have a specific workflow problem that existing software doesn't solve, Matt is available for custom development discussions.

Contact for a Demo

Vantage Audit — Privacy Policy

Last Updated: March 14, 2026  ·  Effective: March 14, 2026

Introduction

Vantage is a restaurant assessment app developed by MFR Strategies. This policy explains how Vantage handles your information.

Information Collected

The app stores the following data locally on your device:

Data Storage

All assessment data is stored on your device. MFR Strategies does not send your assessment data to external servers, share it with third parties, require accounts or logins, or track usage or analytics.

Third-Party Services

RevenueCat handles in-app subscriptions and may collect device identifiers and purchase information solely to manage your subscription status. Your assessment data is never shared with RevenueCat or any other third party.

Data Security

Your data relies on your device's built-in protections, including passcode lock and encryption. Subscription payments are processed through Apple's App Store and RevenueCat.

Data Sharing

You decide whether to share your data. PDF reports can be exported and shared manually. There is no automatic sharing and no third-party access to your assessments or photos.

Your Rights

You can delete assessments at any time from within the app. You can also export assessments as PDF reports. Because MFR Strategies does not collect assessment data externally, our servers retain none of your assessment information.

Children's Privacy

Vantage is not intended for children under 13, and MFR Strategies does not knowingly collect information from children under 13.

Policy Changes

MFR Strategies may update this policy from time to time. Changes will be indicated by updating the "Last Updated" date above.

Contact

Questions about this privacy policy can be sent to matt@mfrstrategies.com.

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